Vision Zero: City of Seattle and Uber Battle Drunk Driving in Seattle
The City of Seattle is partnering with technology company Uber on a pilot program that aims to prevent alcohol-impaired driving.
The City and Uber will join forces at events throughout 2016 to raise awareness of the issue and give people easy access to a reliable ride home after they’ve been drinking. The collaboration is part of Seattle’s Vision Zero plan to end traffic deaths and serious injuries on city streets by 2030.
While Seattle’s streets are among the safest in the nation, over 10,000 crashes occur each year, resulting in close to 20 fatalities. On average, 30 percent of these tragic losses are due to impairment. This safety effort aims to curb that trend.
Get a free ride from Uber this week
The first of these efforts will take place on St. Patrick’s Day (March 17) at Kells Irish Pub in Post Alley, where hundreds of locals celebrate every year. From 8 p.m. to midnight, the Uber breathalyzer kiosk will be in action to help educate people about the legal blood-alcohol limit.
Throughout the week of March 14-20, anyone who’s new to Uber can take advantage of a free ride home, up to $15 in value, by entering the promo code MYRIDEHOME in the Uber app.